Mladý Slovanista, or The Young Fan of ŠK Slovan Bratislava, is the first Slovak audience-building project in the field of sports in Slovakia. Our other important project Futbalmania was also created on its basis. It was one of the first activities of our agency, from which our further direction also developed to a significant extent.
The basic idea of the project was cooperation especially with elementary schools in the Bratislava region. During the so-called presentations, football as such was presented to the children directly at the school, the club ŠK Slovan Bratislava was introduced and thus took an initial proactive step towards these youngest fans. The second step was the creation of activities during all home matches of Slovan Bratislava. At regular intervals, we also prepared large Fun Zones with a wide range of competitions, activities and attractions right at the stadium.
As part of the project, we also created several other accompanying activities, the most prominent of which was the “Come to football” event. We organized more than 3,000 schoolchildren to cheer for the sky-blue team at the semifinals of the Slovak Football Cup (April 15, 2014). More information about the project can also be found on the website of Mladý Slovanista.
