Is it possible to motivate festival visitors to take advantage of accompanying activities, do good deeds or go and buy gastronomic snacks and entertain them? From our point of view, the answer was absolutely clear – ANYTHING IS POSSIBLE! Our answer was Uprising Game 😉
We faced such a task in the summer of 2018 when preparing the interactive game #UprisingGame2018. The original goal was to entertain visitors and, at the same time, come up with a meaningful, easy-to-use activity for people who use Instagram during the Uprising festival in Bratislava. After a quality brainstorming and several sessions, we came up with an interesting competition called Uprising Game 2018.
The course of the game was quite simple – as long as the player used a hashtag to start his / her participation, he received a message that he could participate in an interactive game with various tasks that would take place throughout the festival. We motivated players in such a way that the assignment of the next task was known only after the completion of the previous task.
And what were the tasks actually? So, for example, the first task was very simple – Do a good deed. The accomplishment of this task had to be “documented” using the insta-story. Subsequently, other tasks came from inviting an unknown person for a drink, through participation in workshops to group singing of hits 🗣
The competition not only met but even exceeded our expectations. Several hundred people actively participated in the game, and the vast majority of them honestly completed individual tasks until the final. Great players showed not only a huge dose of creativity and humour but also a big heart, especially when helping strangers. In the final of the competition, we gave away tickets to the next editions of the festival to satisfied winners, as well as various merchandising and much more.
We thank our friends from Uprising for their cooperation and look forward to further interesting joint activities! 🤗